Jim Penman started a part-time gardening business while earning his PhD in history at Latrobe University. He launched a full-time mowing business in 1982 with a $24 investment. He originally aimed only at taking on subcontractors, but his business grew and he gradually began to specialise in the building up and selling of lawn mowing rounds.
By 1989 he franchised his business, and since then Jim’s Mowing has become the largest franchise chain in Australian and the largest and best-known lawn mowing business in the world. Listen to his full autobiography today, by downloading his audiobook for FREE below!