carpet cleaning

How to start a carpet cleaning business

Owning a carpet cleaning business is an excellent and low-cost way to pursue your dreams of being a small business entrepreneur. Not only are carpet cleaning services in high demand, they’re also relatively simple to start up. So, if you’ve ever wondered what it takes to start a carpet cleaning business, we’re here to answer some of your top questions.

Is carpet cleaning a good business to start?

Starting a carpet cleaning business in Australia can be an extremely rewarding endeavour. Carpets and rugs continue to be popular choices for flooring in Australian homes, offices, and businesses, so there’s certainly plenty of demand for carpet cleaning services across the country.

Carpet cleaning businesses are also fairly recession-proof, in that they are able to operate in both good times and bad. Carpet cleaning isn’t a luxury service–it’s a necessity. Offices, rental homes, and venues will always require regular carpet cleaning services, so carpet cleaning businesses aren’t likely to be hit as hard by economic downturns as other businesses. So, if you’re looking for a high-growth, recession-proof business to start in 2022, a carpet cleaning business is definitely a good option to consider.  

Is owning a carpet cleaning business profitable

We know from experience that carpet cleaning businesses have high profit potential. A well-run carpet cleaning business can easily take in hundreds of dollars a day in sales, with little ongoing overhead.

Hipages estimates that general carpet cleaning in Australia costs around:

  • $75 to $95 for a 2-bedroom unit
  • $88 to $105 for a 3-bedroom unit
  • $135 for a 2-bedroom townhouse
  • $140 to $185 for a 3-bedroom house
  • $185+ for a larger house


Since carpet cleaning businesses operate on a mobile basis, it means their services have much higher profit margins compared to other retail or service businesses. By eliminating rental costs and cutting down on staff wages and utility bills, carpet cleaning businesses can operate successfully with minimal cost pressures and demands. That’s how many of our Jim’s Carpet Cleaning franchisees are able to generate six-figure incomes from their businesses.

At Jim’s Group, we also do recognise that a lack of cash flow in the early years can be the downfall of many small businesses, which is why we offer our franchisees a minimum weekly guarantee of $1,100+ as security. However, with plenty of work to go around, the vast majority of our franchisees never need to fall back on this guarantee as most of them end up making more than that from the very beginning. 

How much does it cost to start a carpet cleaning business?

The costs involved in starting a carpet cleaning business in Australia will vary significantly depending on if you’re planning on starting up a brand new carpet cleaning business, or if you’re purchasing an existing business or a franchise. If you’re planning on starting up a brand new business independently, the bulk of your startup costs will go towards marketing, acquiring equipment, and building up a customer base. This can cost tens of thousands of dollars and can take years before you start seeing a return on your investment. 

Although purchasing a carpet cleaning business under a franchise model can initially be more costly, you’re more likely to make your money back quicker when you go down the franchising route. When you purchase a Jim’s Carpet Cleaning franchise, for example, you don’t have to spend that extra money on marketing and branding because your brand and reputation has already been established. Additionally, signing on as a Jim’s Group franchisee grants you access to the hundreds of thousands of leads we receive every year from our national call centre. This means that you don’t have to struggle to find work. 

At Jim’s Carpet Cleaning, we have plenty of franchises for sale across the country. For a more accurate indication of franchise costs, get in touch with us today to speak to one of our Jim’s Cleaning franchisors. 

What equipment do I need to start a carpet cleaning business?

Having access to excellent equipment is key to providing high-quality carpet cleaning services. Professional carpet cleaning is a detailed job that utilises a variety of different products and equipment. Investing in premium equipment and eco-conscious equipment will go a long way in setting your business apart from your competitors.


When you sign up for a Jim’s Carpet Cleaning franchise, we make the process of setting up a business easy. We provide our new franchise owners with a variety of startup items, including:

  • A comprehensive operations manual and startup guide
  • Supplier catalogues and price lists
  • Jim’s Carpet Cleaning uniforms
  • Access to leads from day one
  • Access to discounted mobile phone plans and insurance
  • Comprehensive induction training and on-the-job training

Jim’s Carpet Cleaning review

Jim’s Carpet Cleaning is a true lifestyle business. Owning a Jim’s franchise allows you to set your own working hours, take time off when you want, and to live the life you’ve always dreamed of. 


Meet Sel, one of our Jim’s Carpet Cleaning franchise owners, who shares his experience as a Jim’s Carpet Cleaning franchisee.


Carpet cleaning franchises for sale 

If you’d like to join Australia’s largest cleaning group, get in touch with us at Jim’s Carpet Cleaning today. We receive more leads than we can service, so we’re always on the lookout for more motivated people to join our growing family. Call 131 546 or enquire online today to speak to a franchisor about franchise availability.

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