Invest in Your Success with Jim’s Mowing: Rod Skelton of Christchurch on Harnessing the Potential of a Trusted Brand

Discover the secrets to entrepreneurial success with Rod Skelton in Christchurch! In this blog post, we delve into the valuable insights shared by Rod Skelton, a dedicated member of Jim’s Mowing since 1996. Join us as we explore how Rod harnessed the potential of the trusted Jim’s Mowing brand and the support it provides to franchisees. From his journey as a franchisee to his role as a franchisor, Rod’s experiences and wisdom are sure to inspire and guide aspiring entrepreneurs. Don’t miss out on the opportunity to invest in your success with Jim’s Mowing and embark on a fulfilling journey in the lawn care industry.


Are you looking for an exciting business opportunity that offers flexibility, growth potential, and the support of a trusted brand? Look no further than Jim’s Mowing, a leading lawn care franchise with a strong presence in Christchurch and New Zealand.

We’ll explore the experiences and insights of Rod Skelton, a dedicated member of Jim’s Mowing since 1996. From his journey as a franchisee to his current role as a franchisor, Rod has invaluable wisdom to share with aspiring franchisees.

From Franchisee to Franchisor


Rod Skelton’s journey with Jim’s Mowing began as a franchisee in Christchurch. With a background in repairing office equipment and sales, Rod brought a unique set of skills to the table.

The idea of joining Jim’s Mowing sparked during a school reunion when an ex-girlfriend questioned the financial prospects of starting a lawn mowing business. Determined to prove her wrong, Rod embraced the opportunity and underwent hands-on training locally.

After two years as a franchisee, Rod transitioned into the role of franchisor. His main focus became providing support and assistance to franchisees, including accounting support and ensuring their success. With his extensive experience and commitment to helping others, Rod plays a vital role in the growth and prosperity of Jim’s Mowing in Christchurch and the surrounding regions.

Joining the Jim’s Group Family

With 43 franchisees currently operating in Rod’s region, there is still room for growth.

Rod actively seeks to expand the franchisee network, providing ample opportunities for individuals who are ready to embrace self-employment and make a difference in their lives. He ensures that franchisees are not added unless there is sufficient work available, ensuring their success from the start.

In fact, Rod believes they could easily accommodate 10 new franchisees today, strategically placing them across the region for optimal coverage.

When it comes to joining Jim’s Group, aspiring franchisees have two options. They can either purchase an existing successful business from outgoing franchisees or start a new business within the Jim’s Group family.

Rod highlights the value of existing businesses, as they come with established client bases and proven success. However, for those with a smaller budget or a desire to build something from scratch, starting a new business within Jim’s Group is a viable option.

The Power of the Jim’s Group Brand


One of the significant advantages of joining Jim’s Group is being part of a well-established and trusted brand. Jim’s Group has invested heavily in marketing strategies to promote its franchisees’ services, ensuring a steady flow of leads and customers.

From online marketing tactics to eye-catching mobile billboards and trailers, Jim’s Group stays ahead of the competition by continuously adapting its marketing strategies. Franchisees benefit from the strong reputation and trust that the brand commands in the market.

Services Offered by Jim’s Mowing

As a Jim’s Mowing franchisee, you’ll have the opportunity to provide a range of services to meet the diverse needs of your clients.

These services include regular and occasional mowing, both for commercial and domestic properties. Additionally, franchisees can offer gardening, pruning, rubbish removal, and gutter cleaning services.

Jim’s Group ensures that franchisees are trained and equipped for the specific tasks they undertake, allowing them to deliver top-notch service and maintain high-quality standards.

Unlocking the Potential: Financial Success as a Jim’s Mowing Franchisee


A burning question for aspiring franchisees is often the earning potential. With Jim’s Mowing, the sky’s the limit if you’re dedicated, competent, and confident in your work. Rod Skelton shares that some franchisees can generate an impressive annual turnover of $100,000 or more!

This level of success requires a switched-on mindset, real competence in the field, and confidence in your abilities. In New Zealand, where the GST threshold for turnover is $62,000, exceeding this mark is a significant achievement.

Rod sets this threshold as a key point to aim for when discussing financial goals with prospective franchisees. It’s worth noting that the majority of Jim’s Mowing franchisees in his region surpass this threshold and are registered for GST.

On average, Jim’s Mowing franchisees in Rod’s region earn between $70,000 and $80,000 in annual turnover. This level of income provides a comfortable lifestyle and the potential for financial growth.

Choose your own working hours

One of the unique benefits of being a franchisee with Jim’s Group is the freedom to determine your own working hours. Whether you prefer a flexible schedule to spend more time with your family or desire a full-time commitment, the choice is yours. Franchisees can adjust their business operations to suit their needs, ensuring a healthy work-life balance.


Opportunity to expand your business

Additionally, Jim’s Mowing franchisees have the opportunity to expand their businesses and increase their income.

For those who want to slow down or reduce their workload, they can sell off a portion of their business, typically 30 to 50 percent, and split the territory with a new franchisee. This option allows existing franchisees to scale back while providing an excellent opportunity for new franchisees to enter the market and start their own business within the Jim’s Group network.

The city of Christchurch, where Jim’s Mowing operates, offers favorable conditions for the business. The majority of the landscape is flat and well-spread out, making it easier to navigate and serve clients efficiently.

Although parking in the middle of town can be challenging, especially for tradespeople, there are plenty of sections with larger properties that require lawn care services. With Christchurch’s expanding population and evolving real estate market, the demand for lawn care services remains strong.

The Potential for Growth with Jim’s Mowing


Rod Skelton firmly believes that the growth and opportunities within the Jim’s Mowing franchise are immense.

Even after more than two decades in the business, Rod continues to see people who are eager to join the Jim’s Group family and seize the independence and financial benefits that come with being self-employed.

The potential for growth extends beyond traditional lawn mowing services. Jim’s Group offers a wide range of services that are in high demand, such as gardening, pruning, rubbish removal, and gutter cleaning.

Jim’s Group stands out with its comprehensive training and support for franchisees. They offer a franchisor induction training program, which equips franchisees with the necessary skills to not only push a lawnmower but also run a successful business.

Franchisees learn valuable techniques for managing finances, marketing their services, and delivering exceptional customer experiences. Jim’s Group understands that the success of its franchisees directly contributes to the overall success of the brand, so they are committed to providing the resources and support needed for franchisees to thrive.

The Value of Support and Community


One of the key factors that set Jim’s Mowing apart is the strong support system and the community it offers franchisees. From the moment you express interest in joining Jim’s Group, Rod Skelton ensures that you receive timely and informative materials via email.

He personally reaches out to prospective franchisees, engaging in conversations to address any questions or concerns. This level of personal attention and care continues throughout your journey as a franchisee.

Jim’s Mowing franchisees benefit from regular communication with Rod and the franchise network. Weekly conversations are held to check on the financial progress of franchisees and address any concerns they may have.

This ongoing support and open line of communication ensure that franchisees never feel alone in their business endeavors. Whether it’s discussing technical aspects of the job or seeking advice on private matters, Rod Skelton is there to listen and provide guidance. If necessary, he can refer franchisees to professionals who can offer specialized assistance.

The success of Jim’s Mowing franchisees is not only measured by their financial achievements but also by their overall satisfaction and quality of life. Franchisees have the freedom to customize their work schedules, allowing them to spend more time with their families and enjoy the benefits of being self-employed. Rod shares stories of franchisees who have found a perfect work-life balance, such as a franchisee who works school hours and is able to pick up and spend time with his children after school.

These success stories highlight the true potential and fulfillment that come with being a Jim’s Mowing franchisee.

Furthermore, Jim’s Group fosters a sense of community among its franchisees. Regular franchisee meetings are held every six to eight weeks, either in person or through virtual platforms.

These meetings provide an opportunity for franchisees to connect, share experiences, and learn from one another. Rod Skelton enjoys these meetings and finds great joy in engaging with franchisees, discussing the intricacies of the business, and providing valuable insights. The strong sense of camaraderie within the Jim’s Group network creates a supportive and collaborative environment where franchisees can thrive.

Investing in Success: Reliable Equipment and Professionalism


Rod Skelton emphasizes the importance of investing in quality equipment as a Jim’s Mowing franchisee.

He advises franchisees to opt for reliable and durable equipment, even if it comes with a higher price tag. Investing in good equipment ensures efficiency and reduces the need for frequent replacements, saving both time and money in the long run.

By using top-notch tools, franchisees can deliver excellent service and maintain a professional appearance, which is crucial for building trust with clients.

Professionalism is a core value within Jim’s Group. As a franchisee, you represent the Jim’s Mowing brand, and maintaining a high level of professionalism is essential for success.

Jim’s Group has established itself as a trusted and respected name in the industry, and franchisees benefit from the strong reputation the brand commands. By adhering to the principles of professionalism, franchisees can attract more clients and build long-term relationships based on trust and quality service.



Are you ready to take control of your career, enjoy the benefits of a flexible schedule, and potentially earn a substantial income? Joining Jim’s Mowing as a franchisee can be the gateway to a successful and fulfilling future. With the comprehensive support, extensive training, and proven business model offered by Jim’s Group, you’ll have the tools and resources needed to thrive in the lawn care industry.

From the guidance of experienced franchisors like Rod Skelton to the strong brand reputation and marketing strategies employed by Jim’s Group, every aspect of the franchise is designed to ensure your success. The potential for growth and financial rewards is vast, with the opportunity to earn an impressive income while enjoying the freedom and flexibility of being self-employed.

If you are in New Zealand and to get started on your journey with Jim’s Mowing, visit this website or call 0800 454 654. By taking this step, you’ll be opening the door to a supportive community, expert guidance, and a world of opportunities in the thriving lawn care industry.

Don’t miss out on the chance to be part of Jim’s Group, a dynamic community that values its franchisees and helps them flourish. Reach out to Jim’s Group today and embark on an exciting journey into the world of lawn care entrepreneurship. The time is now to seize the opportunity and make your mark with Jim’s Mowing.



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