We get asked these questions every week. Here are honest answers from Nick Nasis, who launched the Jim’s Flooring division at Jim’s Group. This article covers 6 of the most common questions about how to start a flooring business for under $10K with Jim’s Flooring.
Watch the video above, or keep reading for the full Q&A.
Benefits of a mobile showroom?
The benefit of a mobile showroom is that Jim’s Flooring brings the samples to the customer’s house. Instead of asking customers to visit a fixed flooring store, the franchisee takes the showroom to them.
That matters because flooring decisions are easier when customers can touch the product, feel it, and see it inside their own home. Nick Nasis explains that customers can put samples on the floor and match them against drapes, furniture, colour schemes, and the real light in the room.
The Jim’s Flooring website will also have a visualiser. Customers can pick the carpet they like, place it into the visualiser, and get a better feel for how the finished room could look before they choose.
For a franchisee, the mobile showroom model also helps keep the business lean. Instead of building a retail store with rent, fit-out costs, and fixed overheads, the franchisee can work from the road with samples, customer appointments, and the backing of the Jim’s Group system.
What kind of franchisees are you looking at?
Jim’s Flooring is looking for two main types of franchisees: installers who want to get into their own business and salespeople who can sell flooring through a mobile showroom. Both can fit the model, depending on their skills and goals.
For installers, the opportunity is to add a sales income stream on top of installation work. Nick explains that an installer can make money from the sale of the product, and then also charge for the installation. That creates more room to build income from the same customer job.
For salespeople, flooring experience is not essential. Jim’s Flooring can train them on the products, explain what they need to know, and help them understand how to meet customers, quote jobs, and sell the right flooring solution.
A salesperson can also work with installers organised through Jim’s Flooring, or build their own team over time. That gives the franchisee a choice between staying focused on sales or growing a team as demand builds. For anyone comparing models, this sits within the wider own a Jim’s franchise pathway.
What is the income potential?
The income potential can be high because franchisees may earn from installation, product sales, or both. Nick says current installers are probably making between $5,000 and $7,000 a week just on installation.
The extra opportunity comes from selling the flooring product as well. Nick gives a simple example: if a franchisee adds another $2,000 or $3,000 from product sales on top of installation income, that can take the week up to $10,000.
He also makes the point that not every franchisee has to chase the same pace. Some people may choose to work two or three days a week and make less. Others may want to push harder and build a larger weekly income.
Nick describes the potential range as between $5,000 to $20,000 a week. That figure depends on the franchisee’s work rate, sales ability, local demand, installation capacity, and how well they convert leads into paid jobs. You can also read more about Jim’s franchise earnings across the broader group.
What fees do you charge?
Jim’s Flooring charges a flat monthly fee of around $1,200, not a percentage of revenue. Nick is clear that the monthly fee stays the same whether a franchisee makes $200,000 a year or a million dollars a year.
This is important because some franchise models take a percentage of turnover. In this model, the monthly fee does not rise just because the franchisee earns more revenue. That gives business owners a clearer view of their fixed franchise cost.
Nick also mentions a $25 lead fee for each lead received. He explains that this helps make sure franchisees take each lead seriously, follow it up properly, and try to win the work.
The goal is not to waste leads or send out quotes without care. The model is built around converting enquiries into real jobs. For more background on the wider Jim’s model, see this guide on how franchising fees work.
What’s included in the monthly fees?
The monthly fee includes advertising, admin costs, and support to help the franchisee set up and run the business. Nick says support is included for questions, setup, and working through the business.
That matters because starting a flooring business on your own usually means building several systems from scratch. You need a website, a call centre or enquiry process, admin support, marketing, customer handling, and general business setup.
With Jim’s Flooring, those core support pieces sit inside the monthly fee. Nick explains that the franchisee does not have to pay anything else for those inclusions beyond the flat monthly fee of around $1,200.
For a new operator, this can reduce the early burden. Instead of trying to solve every admin and marketing problem alone, the franchisee can focus on appointments, quotes, product knowledge, sales, installations, and customer service.
Build A Mobile Flooring Business With The Jim’s System
Nick Nasis gives a simple look at how Jim’s Flooring is designed to work for installers, salespeople, and people who want to get into business without opening a costly retail store.
The model is built around a mobile showroom, where franchisees bring samples to the customer’s home so they can touch, compare, and choose flooring in the space where it will actually be installed.
For future franchisees, the takeaway is clear. Jim’s Flooring gives you a way to enter the flooring industry with a lower startup cost, practical support, product training, and the backing of the Jim’s Group name.
📞 Call 131 546 or visit www.jimsflooring.com.au to see how Jim’s Flooring helps local operators build mobile service-based businesses with training, systems, and ongoing support.