If you’re a bookkeeper or BAS agent looking to grow a real business with expert support, Lloyd Richardson has been exactly where you are.
With more than 40 years in accounting, Lloyd went from running a large family practice to leading one of the most trusted bookkeeping franchises in Australia: Jim’s Bookkeeping.
Today, he helps bookkeepers turn their skills into income while giving them the tools and confidence to run a business that works for their life.
Lloyd Richardson: From Family Firm to Franchise Leadership
Lloyd’s career began in traditional public practice accounting.
He took over his father’s firm, scaled it to 25 staff, and served clients across tax, compliance, and business consulting.
“I grew up in this industry. I’ve seen the good, the bad, and everything in between.”
But as the bookkeeping market changed, Lloyd saw a need for something smarter—something more supportive.
That’s when he explored the Jim’s model.
“I was hesitant at first. Franchising wasn’t something accountants really talked about back then. But the structure and support Jim’s offered made it a no-brainer.”
Building Jim’s Bookkeeping From the Ground Up
Once Lloyd took the reins as Divisional Franchisor, he started shaping Jim’s Bookkeeping to fit what today’s bookkeepers really need:
- A steady source of qualified leads
- A low-cost entry point
- National branding and compliance systems
- Coaching and community
“We’re not a franchise that just gives you a logo. We give you a roadmap. We’re with you from day one.”
He introduced training systems, built partnerships with software providers like QuickBooks, and launched live weekly “Ask the Experts” Zoom calls.
“Every Thursday at 1 PM, franchisees can jump on, ask questions, and stay ahead of industry updates.”
Who Jim’s Bookkeeping Is For
Lloyd’s model works for a range of professionals:
1. Qualified Bookkeepers
Start under BAS supervision and grow with confidence.
2. Solo BAS Agents
Get access to marketing, tech support, and a trusted brand to grow your base.
3. Accountants & Tax Agents
Add recurring revenue and more touchpoints with clients year-round.
“Bookkeeping is the growth engine. If you do it right, the tax side gets easier.”
Starting Smart: Jim’s Bookkeeping Support from Day One
You don’t need to go all-in from the start.
Lloyd understands many franchisees have day jobs or other commitments.
“Some start part-time while still employed. You can grow into it. That’s the beauty of our model.”
You get:
- A 7-day induction program
- Full brand setup and CRM access
- Free QuickBooks for six months
- A $1,000/week income guarantee during your first phase
- A regional support manager assigned to you
“We hold your hand in the early stages, because we know what those first few months feel like.”
Jim’s Bookkeeping Is More Than Just Numbers: A Career That Fits Your Life
Beyond software and spreadsheets, Lloyd knows what bookkeepers really want: time freedom, confidence, and a clear path to success.
“You don’t need to guess how to grow. We’ll show you how to build to 30 or 40 monthly clients. From there, six figures is within reach.”
He also works closely with other Jim’s divisions—like Dog Wash, Cleaning, and Mowing—to give franchisees referral-ready clients from day one.
“We help other new Jim’s franchisees with setup, BAS, and software. That’s how many of our leads come in.”
Lloyd Richardson didn’t just build a division—he built a platform for bookkeepers to succeed with structure and support.
Backed by the trust of the Jim’s brand, his team is helping people take control of their careers, step by step.
“This is about more than bookkeeping. It’s about building something that works around your life, with people who want to see you win.”
Want to Talk to Lloyd Richardson?
📞 Call 131 546 (AU) or 0800 454 654 (NZ)
🌐 Visit jims.net → Choose Jim’s Bookkeeping Franchise
📩 Request a free info pack or book a chat with Lloyd’s team
Your bookkeeping skills deserve more than hourly work.
Start your own business—with the brand and support that gets results.