For many of us, the idea of leaving a stable, long-term career to start something new can be both exciting and terrifying.
But that’s exactly what Craig Papworth did when he decided to take a chance on a Jim’s Pool Care franchise after over 30 years in the retail industry.
Learn from Craig’s journey – from his initial hesitations to the incredible success he’s found in his new venture.
Explore the support and training he received from the Jim’s Group, as well as the keys to his rapid growth and customer-centric approach.
By the end, you’ll be inspired to consider your own entrepreneurial dreams, no matter your age or background.
A Leap of Faith: Transitioning from Retail to Pool Care
When Craig first started considering a career change, he was working in retail for over 50 years, with an additional 5 years as a support worker.
Despite his extensive experience, he had no prior knowledge of the pool care industry.
But something about the Jim’s Pool Care franchise model piqued his interest.
As Craig explains in the Jim’s Podcast, the decision wasn’t an easy one.
Despite the initial uncertainty, Craig was determined to make it work.
He dove headfirst into the comprehensive training program offered by the Jim’s Group, which he describes as both intense and invaluable.
The Power of Support and Mentorship
One of the key factors that helped Craig navigate those early, uncertain days was the unwavering support of the Jim’s Group team.
From his franchise owner, Jason, to the broader network of franchisees, Craig found a wealth of moral support and guidance.
This level of hands-on assistance and mentorship proved invaluable as Craig worked to build his customer base and establish himself in the local market.
The Jim’s Group’s commitment to the success of their franchisees is a hallmark of the brand, and it’s something that Craig has come to deeply appreciate.
Embracing the Jim’s Group Culture and Values
Beyond the practical support, Craig has also fully embraced the Jim’s Group’s unique culture and values.
As he explains, a key part of his training was understanding the importance of growing his own business at his own pace, rather than relying solely on leads from the call center.
This entrepreneurial mindset, combined with a focus on exceptional customer service, has been a driving force behind Craig’s rapid success.
In just eight months, he’s already turned over more than $120,000 – far exceeding his initial forecast of $60,000 in the first year.
Providing Comprehensive Pool Care Solutions
As a Jim’s Pool Care franchisee, Craig offers a wide range of services to his customers, from regular maintenance packages to equipment inspections and pool handovers for new homeowners.
This holistic approach has been key to building a loyal client base and establishing himself as a trusted expert in the local community.
- Regular Service Packages: Craig offers three different levels of pool service – test and balance, mid-service, and full service – to cater to the unique needs of each customer.
- Casual/One-Off Services: For customers who don’t require regular maintenance, Craig provides ad-hoc services like equipment inspections and pre-purchase pool assessments.
- Pool Handovers: One of Craig’s most valuable offerings is his pool handover service, where he educates new homeowners on proper pool maintenance and provides them with the tools and resources they need to keep their pool in top condition.
By offering this comprehensive suite of services, Craig has been able to position himself as a true pool care expert, helping his customers maintain the health and longevity of their pools while also providing valuable education and support.
The Power of Automation: Robotic Pool Cleaners
One of the key technologies that Craig has embraced in his Jim’s Pool Care franchise is the use of robotic pool cleaners.
These advanced devices not only make the pool cleaning process more efficient, but they also provide significant benefits to his customers.
The robot cleaners that Craig recommends, such as the ActiveX6, feature dual motors and advanced roller brushes that can climb the sides and stairs of the pool, providing a thorough and efficient clean.
By educating his customers on the benefits of these robotic cleaners, Craig has been able to sell five of them in just eight months, further enhancing the value he provides to his clients.
The Importance of Customer Service and the “One Percenters”
Throughout his journey as a Jim’s Pool Care franchisee, Craig has consistently emphasized the importance of exceptional customer service.
This focus on the “one percenters” – the little extra efforts that make a big difference – has been a key driver of his success.
These small gestures, combined with Craig’s commitment to being on time and truly listening to his customers, have helped him build a loyal client base and earn an impressive 5-star rating on Google reviews.
By going the extra mile and anticipating his customers’ needs, Craig has set himself apart in the highly competitive pool care industry.
The Benefits of a Jim’s Pool Care Franchise
For those considering a career change or entrepreneurial venture, the Jim’s Pool Care franchise model offers a compelling opportunity.
As Craig’s story demonstrates, the combination of comprehensive training, ongoing support, and a proven business system can provide a clear path to success, even for those with no prior industry experience.
Beyond the practical benefits, Craig has also found that the Jim’s Pool Care franchise has provided him with a better work-life balance and a more fulfilling lifestyle.
For those interested in learning more about the Jim’s Pool Care franchise opportunity, the Jim’s Group website is a great place to start.
You can also request an information pack or call 131 546 (in Australia) or 0800 454 654 (in New Zealand) to speak with a franchise consultant.
Craig Papworth’s journey from a decades-long retail career to becoming a thriving Jim’s Pool Care franchisee is a testament to the power of taking a chance and embracing change.
Through his unwavering commitment to customer service, his willingness to learn, and the support of the Jim’s Group team, Craig has not only found personal fulfillment but also built a rapidly growing business.
For anyone considering a similar leap of faith, Craig’s story serves as an inspiring example of what’s possible when you’re willing to step outside your comfort zone.
With the right mindset, the right support, and a dedication to excellence, the opportunities for success are truly limitless.
To learn more about the Jim’s Group and explore franchise opportunities, be sure to visit the company website, check out the Jim’s Podcast, and connect with the team on Facebook, Instagram, and Twitter.
Who knows – your own entrepreneurial journey could be just around the corner.